Why Self-Talk Can Make or Break Your Business


Hi, Reader

Have you ever hit a big win in your business — only to feel doubt creeping in?

That happened to me recently. After finishing a major real estate project, instead of celebrating, I found myself thinking:
❌ “I don’t deserve this.”
❌ “It came too easily.”
❌ “What if I can’t keep it up?”

And guess what? Life started reflecting those thoughts back to me. Problems piled up, energy dropped, and I pushed myself harder — until I burned out.

Here’s what I learned: your self-talk shapes entrepreneurial success.

When the inner story is “I’m not enough,” no amount of hustle will fix it.
But when you reset the script to “I’m capable. I’m enough right now,” everything shifts. Energy flows. Opportunities respond. Success feels lighter.

If you’ve been working hard but still feel stuck, this may be the missing link.

Because once you change the story in your head, you change the results in your business.

P.S. Don’t wait for burnout to force a reset. Start noticing the story you tell yourself — it might be the most powerful business tool you have.

Want my Business Growth Checklist — the exact tool I use with clients to streamline their systems and reclaim their energy?

I’m gifting it only through referrals.

Refer a friend who would love these kinds of emails, and I’ll send it straight to your inbox.

Click on the link to share your referral link:

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You’ll both win — and your future self will thank you.





With love

Liina Vettik


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Women entrepreneurship, money mindset & fulfilment

Financial success alone isn't always enough to lead a fulfilling life. That is why I focus on helping women entrepreneurs discover what truly matters to them and improve their money mindset and entrepreneurial confidence so they can make a positive impact in the world and simultaneously lead the lives of their dreams. Self-made millionaire + Mom of 3. Join my weekly newsletter!

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